Retail area and display stand for Dubek’s cigarette brands at the James Richardson Duty-Free stores. Dubek invested in a unique shelving system to give local brands an international look.
The stand combines shelving and platforms for storage and extensive displays, in combination with branding areas that also include backlit spaces for alternating posters, LCD screens to display different brands, and color-changing LED-lighting surrounding the stand. The stand was constructed to meet Israel’s Ben-Gurion Airport’s stringent security standards.
